by Endrea | Apr 13, 2017 | Branding, Food/Beverage
Whether you’re a small local business or a large conglomerate, there’s one thing that both have in common: each business has a unique personality, complete with traits and characteristics that compose the brand. One usually thinks of traits as part of a...
by Endrea | Dec 12, 2016 | Branding, Food/Beverage
McDonald’s. Nike. These household brand names are instantly recognizable and familiar to us for what they deliver. In each case, whether it’s fast food or apparel, each brand delivers on a set of promises. Just what makes a brand so powerful to us as...
by Endrea | Feb 20, 2016 | Facebook, Fashion, Food/Beverage, lifestyle news, Marketing, Social Media Marketing
Besides the unusually warm winter we’re experiencing here in Los Angeles, here’s what else we’re chatting about at EDK: The 10 Things Everyone Was Talking About at New York Fashion Week: It has come and gone…the first of the major fashion weeks...
by Endrea | Feb 13, 2016 | Food/Beverage, Hospitality Marketing, Lifestyle, Marketing, Retail
Here’s what we’re talking about at EDK in the world of lifestyle, pop culture, and marketing: Burger King to Introduce Hot Dogs: The fast-food restaurant chain is offering hot dogs at its more than 7,000 locations, with the nationwide effort kicking off later this...
by Endrea | Feb 3, 2016 | Facebook, Food/Beverage, Instagram, Lifestyle, Marketing, Social Media Marketing, Sports, Twitter, YouTube
One of the year’s biggest television events is arriving this weekend: the Super Bowl! This year, the Denver Broncos will take on the Carolina Panthers in the 50th anniversary of the big event at Levi’s Stadium in San Francisco. While fans revel in a day of...
by Endrea | Jan 22, 2016 | Food/Beverage, Lifestyle, lifestyle news, Retail, Sports
Catch up on the latest lifestyle marketing headlines for the week ending 1.23.16: Adidas, H&M Among the World’s Most Sustainable Corporations – According to a report released by media and research group Coporate Knights, retail companies Adidas and...
