by Endrea | Sep 29, 2020 | Branding, Business, Content Marketing, Digital Marketing, Email Marketing, Hospitality Marketing, Local Marketing, Marketing, Mobile Marketing
When you look for an innovator, trendsetter, or one person who forged the direction of modern marketing concepts, experts agree that Philip Kotler is that person. Widely considered the Father of Modern Marketing, Kotler set the standards and ideas for what we know as...
by Endrea | Sep 2, 2020 | Branding, Business, Digital Marketing, Email Marketing, Hospitality Marketing, Local Marketing, Marketing, Mobile Marketing, Newsletters, Social Media Marketing
Keeping your email marketing audience fresh and growing is crucial to an effective email marketing program. Just like a strong customer base in a brick and mortar, customers come and go over time, for various reasons. Studies tell us that the average email marketing...
by Endrea | Aug 12, 2020 | Branding, Content Marketing, Digital Marketing, Health/Wellness, Hospitality Marketing, Lifestyle, Local Marketing, Vegan Marketing
In every dark cloud, there is a silver lining! Nothing could be further from the truth than in today’s climate and COVID-19. This pandemic has caused a seismic change in the way we live our lives and interact with business. The harsh reality of the ‘hidden enemy’ is...
by Endrea | Feb 24, 2020 | Branding, Content Marketing, Digital Marketing, Hospitality Marketing, Local Marketing, Marketing, Mobile Marketing, Social Media Marketing
It is said that a picture is worth a thousand words! We do know that it is true and cannot deny the power of imagery. Sometimes that timeless quote can dilute the value and power of the written word. This is especially true in our digital world. The real value of the...
by Endrea | Feb 4, 2020 | Branding, Business, Company Announcements, Content Marketing, Digital Marketing, Hospitality Marketing, Local Marketing
In this industry, we have the unique opportunity to work with exceptionally creative and innovative entrepreneurs and organizations. It is inspiring to watch their creative process and get a view of their world, through their eyes. None are more interesting than...
by Endrea | Jan 9, 2020 | Entertainment, Food/Beverage, Hospitality Marketing, Marketing
If you work in the hospitality industry, you understand that over the past few years, it has become hypercompetitive. The demands of the current generational influences are quickly moving the industry past the historical offerings of decades past. Today’s clientele...