by Endrea | Mar 25, 2021 | Pet Industry, Vegan Marketing
It’s not a secret that in order to be a vegan and stick to it, you need a community of like-minded people. Friends, family, and even coworkers share great vegan recipes and places to eat. These networks of supporters become your lifeline to keep you in the vegan mode....
by Endrea | Feb 15, 2021 | Branding, Pet Industry
Ahhh pets, they have taken over our lives and our hearts! This is one industry that if you play your cards right, you can do exceptionally well. According to the American Pet Products Association (APPA), in 2020, households in the U.S. spent $103.6 billion on their...
by Endrea | Jan 11, 2021 | Branding, Content Marketing, Digital Marketing, Pet Industry
Every company or business has a brand identity. Brand identity is the culmination of everything your company has – from the product, logo, services, social media presence to how your product and/or service fits into your target market. It is your company’s street...
by Endrea | Apr 24, 2018 | Marketing, Pet Industry
We know the rise in pet ownership is here to stay. Whether it’s due to the influence of social media and the sharing of those cute animal pics that has Americans swooning over adoption of our furry friends, or the increasing interest in having pets over...
by Endrea | Feb 22, 2017 | Health/Wellness, Pet Industry
With food labels like “organically grown” and “all natural” making their way onto grocery shelves and in menus of restaurants across the country, it’s reasonable to assume that the general population is starting to catch on to...
by Endrea | Apr 23, 2016 | Marketing, Pet Industry
Here at EDK, we’re passionate about our work. We love what we do for our clients, ensuring they’ve got their best face forward through well-written and designed marketing materials. We’re also passionate about several causes, one of which is animal...
