by Endrea | Apr 3, 2018 | Branding, Website Design
In the nearly 25+ years since the advent of the internet, we have seen our share of well-designed and not so well-designed websites. We have certainly come a long way from the days of the 1990s user interface, but now and then we still stumble upon those sites that...
by Endrea | Apr 13, 2017 | Branding, Food/Beverage
Whether you’re a small local business or a large conglomerate, there’s one thing that both have in common: each business has a unique personality, complete with traits and characteristics that compose the brand. One usually thinks of traits as part of a...
by Endrea | Feb 14, 2017 | Branding, coca cola, Marketing
With the proliferation of the internet and social media, the business climate has changed for entrepreneurs starting their own company. With the emergence of various brands across a number of industries, the competition is fierce! No doubt you’ve witnessed the...
by Endrea | Jan 24, 2017 | Business
Oh, the fun of owning a small business. You are your own boss. The captain of the ship. You are now enriching yourself instead of making someone else rich with your talents. It is the American dream! Right? Small Business Owners and Their Sleepless Nights Well, the...
by Endrea | Dec 12, 2016 | Branding, Food/Beverage
McDonald’s. Nike. These household brand names are instantly recognizable and familiar to us for what they deliver. In each case, whether it’s fast food or apparel, each brand delivers on a set of promises. Just what makes a brand so powerful to us as...
