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Five Must-Have Books that Inspire Great Copywriting

Five Must-Have Books that Inspire Great Copywriting

by admin | Jul 26, 2023 | Advertising, Copywriting

In the world of copywriting, continuous learning and refining your skill is paramount.  Whether you’re an aspiring copywriter or an industry veteran looking to update or polish your technique or style, we have five phenomenal books that will provide invaluable...
David Ogilvy: Famous Copywriter and Advertising Executive

David Ogilvy: Famous Copywriter and Advertising Executive

by Endrea | Feb 17, 2023 | Advertising, Branding

We’d like to start with this interesting question: Does good advertising represent the current culture, or is current culture a reflection of advertising?  Image credit: Ogilvy & Mather The preceding question is what made David Ogilvy successful. No, he...

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