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The Success of Beyond Meat Is Vegan Branding At Its Best
As big fans of the Beyond Meat brand here at EDK, we’d thought we’d share some interesting Beyond Meat statistics making an impact. This is pertaining to their Beyond Burger product. Did you know that Beyond Burger produces 90% less gas emissions and uses 46% less...
Using Social Media for Your Retail Marketing Needs
COVID-19 was not what we were expecting in 2020. It made all so many people pivot in one way or another. Suddenly, those with thriving small businesses such as small unique bookstores or any boutique type store were forced to halt and close because the pandemic was...
Is Holiday Marketing Important for Your Business?
First of all let’s clear something up. When we say holiday marketing, we don’t just mean the Christmas/Hanukkah and New Year’s holidays. We mean all of the holidays -- Presidents’ Day, Valentine’s Day, Columbus Day, Labor Day, Cinco de Mayo, Memorial Day. These aren’t...
Pet Product Branding: Important Tips
Ahhh pets, they have taken over our lives and our hearts! This is one industry that if you play your cards right, you can do exceptionally well. According to the American Pet Products Association (APPA), in 2020, households in the U.S. spent $103.6 billion on their pets. This is from the latest data taken from the 2021 State of the Industry Presentation.
Wellness Marketing Trends We Can Live With
The current wellness marketing trends are a great way to gauge how advertising and marketing can teach and make a difference for future generations. The health and wellness sector encompasses several categories of interest to consumers: Healthy eating and nutrition...
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