by Endrea | Jul 26, 2022 | Content Marketing, Content Writing Services, Copywriting
What goes into an effective content writer? A good content writer has to have adaptability. When we say adaptability, we mean that the writer has to write on any topic thrown at them with expertise and confidence. This leads us to another must-have trait: strong...
by Endrea | May 11, 2022 | Content Marketing, Content Writing Services, Copywriting
There are so many essential factors that go into the creation and running of a business that unless you’re already a professional marketing copywriter, it is fair to say that you need one. It was critical thinking that you used to come up with a business plan. Then...
by Endrea | Feb 15, 2021 | Branding, Content Marketing, Health/Wellness
The current wellness marketing trends are a great way to gauge how advertising and marketing can teach and make a difference for future generations. The health and wellness sector encompasses several categories of interest to consumers: Healthy eating and nutrition...
by Endrea | Jan 11, 2021 | Branding, Content Marketing, Digital Marketing, Pet Industry
Every company or business has a brand identity. Brand identity is the culmination of everything your company has – from the product, logo, services, social media presence to how your product and/or service fits into your target market. It is your company’s street...
by Endrea | Nov 26, 2020 | Content Marketing
Content marketing has an important role. Its primary function is to create interest in a product or service. This is created by using various mediums such as videos, blog posts, or whitepapers to convey meaningful information. In fact, you have seen extremely...
by Endrea | Nov 22, 2020 | Content Marketing, Copywriting
Good content writing has many definitions. Some say it’s all about the SEO optimization; others believe it is about the actual information being provided, while some say it is about being grammatically correct and well-formatted. Well, the truth is that these are all...
