by Endrea | Aug 15, 2021 | Branding, Business
Let’s face it. When you’re going through your day, and you hear an old song, or you smell apple pie baking or watch a commercial that throws you back to the days of Pac-Man and a much simpler time, that is a great feeling. So, of course, the idea of nostalgia in...
by Endrea | Mar 2, 2021 | Retail
COVID-19 was not what we were expecting in 2020. It made all so many people pivot in one way or another. Suddenly, those with thriving small businesses such as small unique bookstores or any boutique type store were forced to halt and close because the pandemic was...
by Endrea | Feb 21, 2021 | Local Marketing
First of all let’s clear something up. When we say holiday marketing, we don’t just mean the Christmas/Hanukkah and New Year’s holidays. We mean all of the holidays — Presidents’ Day, Valentine’s Day, Columbus Day, Labor Day, Cinco de Mayo, Memorial Day. These...
by Endrea | Jan 11, 2021 | Branding, Content Marketing, Digital Marketing, Pet Industry
Every company or business has a brand identity. Brand identity is the culmination of everything your company has – from the product, logo, services, social media presence to how your product and/or service fits into your target market. It is your company’s street...
by Endrea | Oct 21, 2020 | Branding, Business, Content Marketing, Digital Marketing, Email Marketing, Local Marketing, Marketing, Mobile Marketing, Social Media Marketing, Vegan Marketing, Video Marketing
There has always been a debate on the real value of marketing. Is a strong marketing strategy necessary for business success? Unfortunately, when cash flow starts to shrink, the first thing that gets cut is the marketing budget. That single action alone is the most...
