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The Importance of Public Awareness Campaigns
If you own a business, regardless of the size, getting involved with public awareness campaigns are a win-win. The first step in participating is to have a cause you can get behind. As a caring human being as well as a good business owner, you owe it to your clients...
Understanding Small Business Branding
There was a time when big corporations or companies would eat up and purchase small businesses, creating even bigger corporations and companies that would lose sight of their most important commodity, which was the customer. So personalized customer service went...
The Passion of Plant-Based Marketing
Plant-based marketing has changed marketing as we know it. First of all, let us define the word marketing. According to the internet from Oxford, “Marketing is the action or business of promoting and selling products or services.” Plant-based marketing is more of an...
What is Sustainable Marketing?
When we talk about sustainable marketing, we mean that type of marketing that promotes products and services with social regard to the environment. In other words, sustainable marketing's main intention is to improve life as we know it by promoting products and...
The Value of Good Professional Photography for Websites
Good professional photography has been a staple at our office at EDK, even before it was a thing. That’s why it wasn’t a surprise when our founder and CEO Endrea Kosven was asked by Shutterstock, one of the largest stock photography sites around, to give her opinion...
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