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Pet Product Branding: Important Tips
Ahhh pets, they have taken over our lives and our hearts! This is one industry that if you play your cards right, you can do exceptionally well. According to the American Pet Products Association (APPA), in 2020, households in the U.S. spent $103.6 billion on their...

The Creative Agency: The Place to Find Your Brand
Ideally, you know what your brand should represent; after all, it is your company or organization, so it makes sense, right? Wrong! With the right creative agency, you can have that objective observation that will take what you want your brand to be and visually help...

Using Nostalgia in Marketing
Let’s face it. When you’re going through your day, and you hear an old song, or you smell apple pie baking or watch a commercial that throws you back to the days of Pac-Man and a much simpler time, that is a great feeling. So, of course, the idea of nostalgia in...

The Success of Beyond Meat Is Vegan Branding At Its Best
As big fans of the Beyond Meat brand here at EDK, we’d thought we’d share some interesting Beyond Meat statistics making an impact. This is pertaining to their Beyond Burger product. Did you know that Beyond Burger produces 90% less gas emissions and uses 46% less...

Why Consider Boutique Branding Services for Your Small Business
So you have a small business. Maybe you sell clothes, or you provide a custom service; it doesn’t matter what you sell or the service you provide; to help build your company, you should consider boutique branding services. Why? You need to claim your space within...
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