by Endrea | Dec 3, 2020 | Branding
We all know that brand marketing is necessary because it gets the word out about the products or services that you offer. So how you build a brand and create the trust that customers need? Most big brands, such as Coca-Cola, McDonald’s, or Walmart, have built trust...
by Endrea | Oct 21, 2020 | Branding, Business, Content Marketing, Digital Marketing, Email Marketing, Local Marketing, Marketing, Mobile Marketing, Social Media Marketing, Vegan Marketing, Video Marketing
There has always been a debate on the real value of marketing. Is a strong marketing strategy necessary for business success? Unfortunately, when cash flow starts to shrink, the first thing that gets cut is the marketing budget. That single action alone is the most...
by Endrea | Sep 29, 2020 | Branding, Business, Content Marketing, Digital Marketing, Email Marketing, Hospitality Marketing, Local Marketing, Marketing, Mobile Marketing
When you look for an innovator, trendsetter, or one person who forged the direction of modern marketing concepts, experts agree that Philip Kotler is that person. Widely considered the Father of Modern Marketing, Kotler set the standards and ideas for what we know as...
by Endrea | Sep 14, 2020 | Branding, Content Marketing, Digital Marketing, Marketing
Some of the best and most iconic marketing campaigns mark a time in our history. Where were we when we saw iconic images or heard a snappy catchphrase will forever mark a place in time. Everyone has a favorite or one they consider the best. Defining what is the best...
by Endrea | Sep 2, 2020 | Branding, Business, Digital Marketing, Email Marketing, Hospitality Marketing, Local Marketing, Marketing, Mobile Marketing, Newsletters, Social Media Marketing
Keeping your email marketing audience fresh and growing is crucial to an effective email marketing program. Just like a strong customer base in a brick and mortar, customers come and go over time, for various reasons. Studies tell us that the average email marketing...
by Endrea | Aug 25, 2020 | Branding, Content Marketing, Digital Marketing, Instagram, Marketing, Mobile Marketing, Social Media Marketing
Everyone could use a few Instagram marketing tips to spruce up or energize their account! Even the most visible or prolific influencers or businesses continually refine their profile, feed, and process. It is all about understanding the changing needs or attitudes of...