by Endrea | May 10, 2021 | Branding
There was a time when big corporations or companies would eat up and purchase small businesses, creating even bigger corporations and companies that would lose sight of their most important commodity, which was the customer. So personalized customer service went...
by Endrea | Mar 24, 2021 | Branding, Food/Beverage, Health/Wellness
If you go back in history to the sixties and the hippies, many followed vegan or vegetarian dietary lifestyles. The hippie belief in natural food products is still strong today! The following list of natural food products dates back to this era: dates, seaweed,...
by Endrea | Mar 6, 2021 | Branding, Vegan Marketing
As big fans of the Beyond Meat brand here at EDK, we’d thought we’d share some interesting Beyond Meat statistics making an impact. This is pertaining to their Beyond Burger product. Did you know that Beyond Burger produces 90% less gas emissions and uses 46% less...
by Endrea | Feb 15, 2021 | Branding, Pet Industry
Ahhh pets, they have taken over our lives and our hearts! This is one industry that if you play your cards right, you can do exceptionally well. According to the American Pet Products Association (APPA), in 2020, households in the U.S. spent $103.6 billion on their...
by Endrea | Feb 15, 2021 | Branding, Content Marketing, Health/Wellness
The current wellness marketing trends are a great way to gauge how advertising and marketing can teach and make a difference for future generations. The health and wellness sector encompasses several categories of interest to consumers: Healthy eating and nutrition...
by Endrea | Jan 11, 2021 | Branding, Content Marketing, Digital Marketing, Pet Industry
Every company or business has a brand identity. Brand identity is the culmination of everything your company has – from the product, logo, services, social media presence to how your product and/or service fits into your target market. It is your company’s street...
